The auto industry has performed an amazing about-face in less than a
decade, shifting its focus from gas-guzzling SUVs to fuel-sipping
hybrids and gas-free electric vehicles. That has made earning accolades
like the World Green Car of the Year all the more important, and this
time around the winner is the BMW i8, making it the second consecutive
win for BMW in this prestigious category.
Ulrich Kranz, Director
of the BMW i Model Line, commented on the win thus: “We feel extremely
honored, receiving this prestigious World Green Car award for the BMW
i8. Together with the 2014 World Green Car Award for the BMW i3 it just
confirms the rightfulness of our purpose-built strategy when it comes to
electric cars. BornElectric instead of conversion is the way to go.”
Consumers seem to agree, as BMW has had to increase production of the i8
in order to keep up with demand and lower a growing waitlist of eager
buyers. (And note that this is a $136,000 car.)
The BMW i8 beat
out a shortlist of nine other green cars. including the Mercedes-Benz S
500 Plug-In Hybrid and the Volkswagen Golf GTE. It also follows up the
BMW i3, which won the Green Car of the Year last year, and is the third
such award since 2010 when BMW’s BlueMotion diesel technology took home
the prize. Five green car experts ultimately chose the i8 as the best
representative of eco-friendly automotive progress in 2014, and it was
just a few months ago that Top Gear dubbed the hybrid Bimmer its own Car
of the Year.
The experts commented that, “The BMW i8 gasoline
hybrid looks so cool, it should be the icon for all ‘Green’ cars…. So it
inspires Green Passion, which on paper looks like 155 mph on the i8’s
three cylinder turbo gasoline engine, four-wheel-drive and four seats.
The i8 adds so much enjoyment to a sensible lifestyle that it needs to
be recognized as a great Green Car.”
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