The Audi RSQ is a mid-engined concept car developed by Audi AG for use as a product placement in the 2004 sci-fi film I, Robot. It is meant to depict a technologically advanced automobile in the Chicago cityscape from the year 2035.
sports coupé is a visionary interpretation of Audi's typical automobile
design. An important challenge presented to the designers was that in
order for the car to be successful advertising for Audi as product
placement, despite its extreme character, the car still had to be
recognised by those audience members familiar with car designs as an
Audi. To accommodate this demand, the engineers implemented a current
Audi front-end design which includes the trapezoidal "Audi Single-Frame
Grille," the company's trademark overlapping four rings, and the Multi
Media Interface (MMI) driver-to-car control system.
RSQ also includes special features suggested by film director Alex
Proyas. The car uses spheres instead of conventional wheels. Its two
reverse butterfly doors are hinged to the C-posts of the body.
this kind of collaboration was a first for Audi, a similar project was
developed by Lexus for use in the 2002 film Minority Report.